Guinness Amplify is a new initiative which aims to support new and upcoming Irish bands and acts through a programme of pub gigs (with some large well-known artists), industry workshops, studio time and media coverage. Full details of all of it are here including the judges (they include me).
Today, Guinness added Bastille, Disclosure and Jess Glynne to the lineup of established bands who will join Kodaline, Ellie Goulding, Walking On Cars and Daithi on the 500 pub gigs taking place throughout September and October. The application for bands to get involved closes tomorrow at midnight (July 31st), so you can log on at http://www.guinnessamplify.com.
![Jess Glynne - Right Here [Official Video]](https://nialler9.com/wp-content/cache/flying-press/77c7529e525f02f279e6d35c7fb034c4.jpg)
| Guinness Amplify Live schedule | Date |
| Leinster | 11th September to 14th September, 2014 |
| Ulster | 18th September to 21st September, 2014 |
| Connacht | 25th September to 28th September, 2014 |
| Munster | 2nd October to 5th October, 2014 |
| Dublin | 9th October to 12th October, 2014 |
Bands for the gigs are chosen by the publican and must agree a fee for playing with the publican directly.
https://www.youtube.com/watch?v=0hAMVbuDIEw&list=PL6PsOY3TERzTHq_zGXvR0mjCTXkJs83Im
Niall Byrne is the founder of the most-influential Irish music site Nialler9, where he has been writing about music since 2005 . He is the co-host of the Nialler9 Podcast and has written for the Irish Times, Irish Independent, Cara Magazine, Sunday Times, Totally Dublin, Red Bull and more. Niall is a DJ, founder of Lumo Club, club promoter, event curator and producer of gigs, listening parties & events in Dublin.
