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Melvin Benn among the guests on a livestream panel show talking about the future of events industry

Melvin Benn among the guests on a livestream panel show talking about the future of events industry


Here’s one for the calendar.

Next Thursday lunchtime, a live streamed event called Fuel The Future: The Reboot will be looking at the future of the live events industry, sports and business asking questions like:

Work from home – here to stay?

80% vaccinated by June; why wouldn’t a festival go ahead?

Ireland or UK or New Zealand – whose Covid policy will pay off?

The event will feature input from Managing Director of Festival Republic Melvin Benn who was pretty gung ho about festivals going ahead last year including Electric Picnic. With news that the UK plans to allow events from June 21st this year, Festival Republic say they intend to put on festivals like Reading and Leeds this August.

Economist, Author and Broadcaster David McWilliams, World Rugby Council Member, Specialist in Performance and Wellbeing Su Carty and General Practitioner and Clinical Lecturer Dr. Sumi Dunne are also lined up while Cork pop artist Lyra will perform.

With so much uncertainty in the future, it will be interesting to get some opinions on what may be ahead.

The event takes place on 12.30pm Wednesday, 10th March for Fuel the Future: The Reboot, a free-to-all virtual event by Dublin-based agency Fuel. Sign up for the event free here

More from the organisers on the topics:

See Also

Will life mirror the Roaring 20s? Are we in for a decade of post-pandemic partying? We have all missed the euphoria of live gigs but what will the festival and concert experience look like after Covid-19 – has technology transformed how we consume live entertainment forever? And how long before our pent-up desire for the festival field is satisfied?

The death of the business trip; the birth of a new junket: Corporate travel has been slashed thanks to Covid-19, calling time on business trips and conferences across the globe for workers worldwide – the financial impact of which is expected to be 10 times the 2008 recession. But it might not be all Zoom and gloom! If work-from-home is here to stay, and with it a move from city living to satellite towns and the countryside, could there be a rise in a new kind of junket, where the city becomes the playground? How will companies retain talent when the onsite perks of the office are no more?

Tap to clap: Teams may be back playing in stadiums but when will the fans return? The IRFU is predicting that stadiums here won’t have full capacity until 2022. So, what does that mean for loyal supporters who want to remain a part of the action from home? Gamification may hold the answer to keeping fans engaged, as they can react in real time to matches and interact with other fans with a little help from technology.

The road to recovery: With the UK seemingly streaking ahead in the vaccination race, have they really taken a better approach to Ireland and the rest of the EU? Or are there positives to our approach? Meanwhile, successive lockdowns and limited socialising have taken a toll on us all. Collectively speaking, the mood is low. On the other hand, we picked up some good habits during the pandemic such as sea swimming, yoga, running and walking. So, what is the prognosis for the nation’s mental health? Has the Irish government failed to deliver hope for our economy? And with the roll-out of the vaccine here, how can we ensure we continue to prioritise our well-being as the hustle and bustle of life resumes?

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