Premiering on the site today is Dublin neo-soul artist Nnic’s new single ‘Grow’.
‘Grow’ is a lush contemporary pop tune. Nnic’s vocal delivery is smooth and unwavering, a human touch mixed carefully above a very electronic mix.
The instrumentals on the track are densely layered. From the sub-bass to the pitched soprano vocal samples, each part sits neatly atop one another without too much overlap. The drums, programmed in a half time pattern, give the track a distinctly R&B flavour. Though the direct harmony, heard clearly on the piano, and the strong melody reinforces the modern pop edge all of Nnic’s material until this point has had in spades.
Speaking on the inspiration behind the track, the artist had this to say – “Grow is about progressing through the light and dark moments in life. The irony stands in the process of making the track as it took 5 versions of the song for it to feel fully complete!”
The colourful video for the track was directed by Rosie Barrett.
Nnic has also announced a headline show in Whelan’s on May 30th. Tickets, at €11+, go on sale this Friday from the Ticketmaster site.